Privacy Policy

Last Updated: September 17, 2025

1. Introduction

Woeve Games ("we," "us," "our") develops and operates mobile games including "Sand Puzzle" and potentially other titles (collectively referred to as the "Games" or individually as a "Game"). We are committed to protecting your privacy. This Privacy Policy explains what information we collect, how we use it, who we share it with, and the choices and rights you have regarding your information.

By downloading, installing, accessing, and playing the Game, you agree to the collection and use of your information as described in this policy.

Company Information:

Operator: Woeve Games
Registered Address: RM 101A, 1/F., GENPLAS IND BUILDING, 56 HOI YUEN ROAD, KWUN TONG, HONG KONG
Contact Email: [email protected]
Website: https://www.woeve.com

2. Information We Collect

We collect information to provide, improve, and secure our Game. The types of information we collect are:

2.1. Information You Provide Directly

Account Information: When you log in via email or a third-party service (e.g., Google, Apple ID), we collect your public profile information such as nickname and avatar. Phone number registration is not supported; no real-name information is required.
Customer Support: If you contact our customer support, we collect your contact details (e.g., email address) and the content of your communication.
User-Generated Content: If you use features like uploading a custom avatar, we will access your photo library (with your permission) to process the image.
Leaderboards: If you participate in leaderboards, we collect your chosen nickname and score.
Guest Mode: Guest mode is supported, collecting only anonymized device identifiers and game progress; no user-submitted information is required.

2.2. Information Collected Automatically

Device Information: We collect your device model, operating system version, language settings, and a unique anonymous device identifier (such as Android Advertising ID on Android devices or IDFA on iOS devices).
Gameplay Data: We collect data about your interaction with the Game, such as level progress, taps, in-game events, and music play records.
Technical Data: We collect your IP address, network type (Wi-Fi, cellular), and information about Game performance (e.g., crash reports, loading times). Only basic permissions are required: Network access (required), vibration (optional). No sensitive permissions (e.g., location, microphone) are required.

2.3. Information from Third Parties

Login Providers: If you log in via a third party (e.g., Google, Apple), they provide us with a unique identifier (OpenID), your nickname, and avatar.
Payment Providers: If you make in-app purchases through Apple/Google Pay, they provide us with order numbers and transaction amounts. They do not provide us with your payment details (e.g., credit card number).
Advertising Partners: Third-party ad platforms (e.g., AdMob) provide us with analytics on ad performance and may share an anonymous device identifier for attribution purposes.

3. How We Use Your Information

We use your information for the following purposes:

To Provide and Maintain the Game: To create your account, save your game progress, enable cross-device sync, and allow you to play the Game.
To Improve the Game: To analyze gameplay data to fix bugs, balance difficulty, and develop new features.
For Customer Support: To respond to your requests, comments, or questions.
For Advertising: To serve advertisements within the Game. We use anonymous device identifiers for ad attribution and to display personalized ads where you have consented.
For Security and Fraud Prevention: To detect and prevent cheating, fraud, and other malicious activities.
For Legal Compliance: To comply with applicable laws and regulations.

4. Legal Basis for Processing (For EEA/UK Users)

If you are in the European Economic Area (EEA) or the UK, we process your personal data on the following legal bases:

Performance of a Contract: Processing necessary to provide the Game to you (e.g., saving your progress).
Legitimate Interests: Processing for our legitimate business interests (e.g., analytics, fraud prevention, marketing), which do not override your rights.
Consent: Where we rely on consent for specific purposes (e.g., personalized advertising), you can withdraw it at any time.

5. How We Share Your Information

We do not sell your personal information. We only share it in the following circumstances:

Service Providers (Data Processors): We share information with companies that provide services on our behalf, such as:
- Google Firebase: For data storage, crash reporting, and analytics. Data is stored globally, and for EU users, it is stored on servers within the EU.
- Cloud Storage Providers: For secure data backup.
Advertising and Analytics Partners: We share anonymous device identifiers (IDFA/AAID) and gameplay data with partners like AdMob to deliver and measure advertising campaigns.
Payment Processors: We share order information with Apple/Google Pay to process your transactions.
Legal Requirements: We may disclose information if required by law, regulation, or legal process.
Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, user information may be transferred as a business asset.

Public disclosure is limited to in-game leaderboards (showing your nickname and score) or official event announcements.

6. Data Security

We implement appropriate technical and organizational measures to protect your information, including:

Encryption of data in transit (using TLS/SSL) and at rest.
Strict access controls limiting data access to authorized personnel.
Regular security assessments and audits.

7. Data Retention

We retain your information only for as long as necessary to fulfill the purposes outlined in this policy.

Account Data: If you request account deletion, your personal account information will be deleted within 6 months.
Anonymized Data: Anonymous gameplay data may be retained indefinitely for analytics and product improvement.

After the retention period expires, data is either securely deleted or anonymized.

8. Your Rights and Choices

You have the following rights regarding your personal data:

Access, Correction, and Deletion: You can request to access, correct, or delete the personal information we hold about you. Please contact us at [email protected] or via in-game 【Settings-Customer Service】 to submit a request. We will respond to requests within 15 business days and provide results via the original channel (email or in-game notification). Data required by law (e.g., transaction records) may not be deleted immediately but will be anonymized.
Opt-Out of Personalized Ads: You can opt-out of personalized advertising by resetting your device's advertising identifier (Android Advertising ID or IDFA) through your device settings or via in-game 【Settings-Privacy-Ad Preferences】.
Withdraw Consent: Where we rely on consent, you can withdraw it at any time without affecting the lawfulness of processing based on consent before its withdrawal. Revoking system permissions may affect related features (e.g., avatar upload); disabling ad personalization will show non-personalized ads.
Data Portability: You have the right to receive your data in a structured, machine-readable format.
Account Deletion: Account deletion is supported via 【Settings-Account Security-Delete Account】. Users must unbind third-party accounts (e.g., Google/Apple ID) and clear in-game virtual assets (e.g., unused gems). Personal data is anonymized immediately; legally required data (e.g., transactions) is retained for up to 6 months before deletion. Account data (e.g., progress, assets) cannot be restored after deletion; proceed with caution.

We will respond to all legitimate requests within 15 days.

9. Third-Party SDKs

Our Game integrates the following third-party SDKs that may collect information:

These third parties' use of your information is governed by their own privacy policies.

10. International Data Transfers

Your information may be processed on servers located outside of the country where you live. We ensure that such transfers are compliant with data protection laws. For users in the EEA, we ensure that their data is stored on servers within the EU to comply with GDPR requirements.

11. Children's Privacy

Our Game is not directed at children under the age of 13 (or a higher age as required by local law). Minors are prohibited from downloading games. We do not knowingly collect personal information from children. If we learn we have collected personal information from a child, we will delete it promptly. If you believe a child has provided us with information, please contact us at [email protected].

12. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on our official website (https://www.woeve.com) and updating the "Last Updated" date. We encourage you to review this policy periodically.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or your data, please contact our data protection team at:

Email: [email protected]